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Project management specialists
today recognize that when you run a project,
you are running a business. In fact, a popular
model of project managers is as CEOs of a project
enterprise. Because of this new focus on project
workers as business men and women, increasing
attention has focused on adopting business techniques
on projects.
A particularly intriguing
business technique that is generating excitement
in the project
management community is the real option decision
making technique employed by investors. When
applied to project management, this approach
views certain project activities -- such as writing
a proposal or engaging in research and development
-- as real options, which we are willing to "buy" to
gain information for future investment decisions
(e.g., whether to stick with a project or kill
it). The technique can be used for a number of
project decisions, but it is particularly powerful
when trying to make bid/no-bid decisions.
In Real Option Approach
to Decision Making,
Dr. J. Davidson Frame explains how financial
options and real options function in traditional
investment environments, and then shows how they
can be applied to projects. He goes through a
step-by-step demonstration of using the real
option approach to determine whether it is worthwhile
to fund a feasibility study to expand a manufacturing
plant, then he carries the methodology one step
further by using the feasibility study conclusions
to determine whether it is worthwhile to proceed
with the actual plant expansion project.
CD-ROM Contents
This CD contains a 50-minute long video playable
on Windows Media Player that covers:
- The need for prioritization on projects
- Financial options and real options
- Traditional approach to selecting projects
using financial tools
- The real option approach to selecting projects
- Demo: Step by step illustration of how
to use the real option approach to select
a project
- Real options "buy" information
for better decisions
- Real options as a risk management tool
- Strengths and limitations of real options
J. Davidson Frame
Dr. Frame is Academic Dean
of UMT, and one of the world's leading authorities
on project management. He has written a number
of books on risk management and technology
management including: Managing
Projects in Organizations, The
New Project Management, Project
Management Competence, Managing
Risk in Organizations, and Project
Finance: Tools and Techniques. Dr.
Frame was Professor of Management Science at
the George Washington University, where he
served on the faculty from 1979-1998. In 1990-1996,
he headed the certification program for the
Project Management Institute (PMI). In 1997-1998,
he was PMI's Director of Education Services.
In 1999-2002, he served on PMI's Board of Directors.
How to Obtain this CD-ROM
There are two ways to obtain this CD-ROM:
1. Purchase a copy for only $14.95 at UMT's
secure Online
Payment page.
2. Register for UMT's newest self-paced course,
Project Finance and Budgeting. In addition
to the CD-ROM, you will receive the following:
- Course textbook: Project
Finance: Tools and Techniques (UMT Series on Project Management
Principles and Practices), by Dr. J. Davidson
Frame
- Course modules
- Think and Review sections
for each module
- Answers to the Think and Review sections
- Final exam
- Certificate of Completion.
If you successfully complete
the course, you are eligible to earn 30 Professional
Development
Units (PDUs) from the Project Management Institute.
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